I design digital products that make complex flows feel simple.
Research-led UX
Clean UI craft
Systems thinking
01
//Approach
Three Phases
UI/UX DESIGN WITH STRUCTURE, CLARITY, AND STRONG VISUAL EXECUTION.
Clear UX, solid UI, and decisions that hold up in real-life constraints.
01
02
03
Discover and align
Figure out what matters, what doesn’t, and where things usually go wrong.
- Goals and constraints
- User journeys and edge cases
- Scope and UX direction
Design and build the system
Turn messy requirements into clean flows, structure, and interfaces.
- Information architecture
- Wireframes to prototypes
- UI, components, and states
Ship, support, improve
Make handoff painless, help implementation, and refine based on feedback.
- Specs and handoff
- QA and iteration
- Post-release improvements
02
//Portfolio
2021 - 2026
Latest
Portfolio
03
//Who Am I
More About
ME
I’M SARA MILENKOVIĆ, A UI/UX DESIGNER FOCUSED ON CREATING CLEAR AND INTUITIVE DIGITAL EXPERIENCES.
I ENJOY WORKING WITH MINIMALIST INTERFACES, STRONG TYPOGRAPHY, AND THOUGHTFUL INTERACTIONS.
I’ve worked on websites, iOS and Android apps, and SaaS platforms, from research, user flows, wireframes, and prototypes to final interface design. Alongside product design, I’ve also created logos, labels, brochures, and other visual materials for different brands.
04
//Services
Fast Delivery
how i can help
Web interfaces
Designing clean and intuitive web experiences.
Mobile applications
Creating mobile interfaces for real-life use.
User experience design
Turning complex ideas into simple user flows.
Interaction & Motion
Using motion to support usability and clarity.
Prototyping & Testing
Validating ideas before development.
05
//User-Centric Vision
Quote
Design is where usefulness meets aesthetics. Even in the age of AI, the goal stays the same, creating experiences that truly serve people.
06
//Stats
Fun Facts
Projects designed
Years in design
Digital products
Clients worked with
07
//Experience
2019–PRESENT
EXPERIENCE
Freelance
Product & Visual Designer
2026–PRESENT
Partnering with startups and growing teams to design digital products across web and mobile, with a focus on clear user flows, intuitive interfaces, prototyping, and polished UI. Translating ideas into usable, user-centered experiences through product thinking, research, and close collaboration with clients and developers.
HyperEther
Product & Visual Designer
2021–2026
Designing digital products across web and mobile platforms, focusing on clear user flows and intuitive interfaces. I work on UX research, product structure, and final UI to turn complex ideas into usable digital experiences.
Saturized
UX/UI Design Intern
2020–2021
Contributed to product design by creating wireframes, prototypes, and interface solutions for digital products. Collaborated with the team to improve usability and structure user experiences.
Freelance
Product & Visual Designer
2019–2021
Worked with various clients on websites, apps, and visual design projects. Delivered UX/UI design alongside branding materials such as logos, labels, and marketing graphics.
08
//Tools
Stack & Tools
FIGMA
PRODUCT & INTERFACE DESIGN
Primary tool for interface design, interactive prototyping, and building scalable design systems.
MAZE / DOVETAIL / LOOKBACK
UX RESEARCH & USER TESTING
Tools for conducting user interviews, usability testing, analyzing feedback, and turning research into actionable insights.
AMPLITUDE / MIXPANEL / GA4
PRODUCT & BEHAVIOR ANALYTICS
Used to understand user behavior, analyze conversion funnels, track engagement, and support data-driven design decisions.
MIRO / FIGJAM
RESEARCH & COLLABORATION
Used for user journey mapping, brainstorming, workshop facilitation, and collaborating with cross-functional teams.
JIRA / TRELLO / NOTION
PROJECT & PRODUCT MANAGEMENT
Tools for organizing design tasks, tracking product development, documenting decisions, and managing workflows.
ADOBE PS / AI / AE
VISUAL & MOTION DESIGN
Used for visual design, branding, illustrations, and motion graphics that support digital product experiences.
CHATGPT / CLAUDE / FIGMA AI
AI-ASSISTED WORKFLOWS
Used to explore ideas, speed up prototyping, organize research, and refine UX copy throughout the design process.
09
//FAQ
Concerns
Frequently
Asked Questions
01
How do I approach design problems?
02
WHAT COMES BEFORE VISUAL DESIGN?
03
HOW ARE DESIGN DECISIONS MADE?
04
HOW DO I VALIDATE AND TEST DESIGN IDEAS?
05
HOW DO I COLLABORATE WITH TEAMS?
06
WHERE AM I HEADING AS A DESIGNER?
09
//FAQ
Concerns
Frequently
Asked Questions
01
How do I approach design problems?
02
WHAT COMES BEFORE VISUAL DESIGN?
03
HOW ARE DESIGN DECISIONS MADE?
04
HOW DO I VALIDATE AND TEST DESIGN IDEAS?
05
HOW DO I COLLABORATE WITH TEAMS?
06
WHERE AM I HEADING AS A DESIGNER?
Let'S WORK
TOGETHER
BASED IN novi sad
serbia
product Designer
+ graphic designer
Let'S WORK
TOGETHER
BASED IN novi sad
serbia
product Designer
+ graphic designer
I design digital products that make complex flows feel simple.
Research-led UX
Clean UI craft
Systems thinking
01
//Approach
Three Phases
UI/UX DESIGN WITH STRUCTURE, CLARITY, AND STRONG VISUAL EXECUTION.
Clear UX, solid UI, and decisions that hold up in real-life constraints.
01
02
03
Discover and align
Figure out what matters, what doesn’t, and where things usually go wrong.
- Goals and constraints
- User journeys and edge cases
- Scope and UX direction
Design and build the system
Turn messy requirements into clean flows, structure, and interfaces.
- Information architecture
- Wireframes to prototypes
- UI, components, and states
Ship, support, improve
Make handoff painless, help implementation, and refine based on feedback.
- Specs and handoff
- QA and iteration
- Post-release improvements
02
//Portfolio
2021 - 2026
Latest
Portfolio
03
//Who Am I
More About
ME
I’M SARA MILENKOVIĆ, A UI/UX DESIGNER FOCUSED ON CREATING CLEAR AND INTUITIVE DIGITAL EXPERIENCES.
I ENJOY WORKING WITH MINIMALIST INTERFACES, STRONG TYPOGRAPHY, AND THOUGHTFUL INTERACTIONS.
I’ve worked on websites, iOS and Android apps, and SaaS platforms, from research, user flows, wireframes, and prototypes to final interface design. Alongside product design, I’ve also created logos, labels, brochures, and other visual materials for different brands.
04
//Services
Fast Delivery
how i can help
Web interfaces
Designing clean and intuitive web experiences.
Mobile applications
Creating mobile interfaces for real-life use.
User experience design
Turning complex ideas into simple user flows.
Interaction & Motion
Using motion to support usability and clarity.
Prototyping & Testing
Validating ideas before development.
05
//User-Centric Vision
Quote
Design is where usefulness meets aesthetics. Even in the age of AI, the goal stays the same, creating experiences that truly serve people.
06
//Stats
Fun Facts
Projects designed
Years in design
Digital products
Clients worked with
07
//Experience
2019–PRESENT
EXPERIENCE
Freelance
Product & Visual Designer
2026–PRESENT
Partnering with startups and growing teams to design digital products across web and mobile, with a focus on clear user flows, intuitive interfaces, prototyping, and polished UI. Translating ideas into usable, user-centered experiences through product thinking, research, and close collaboration with clients and developers.
HyperEther
Product & Visual Designer
2021–2026
Designing digital products across web and mobile platforms, focusing on clear user flows and intuitive interfaces. I work on UX research, product structure, and final UI to turn complex ideas into usable digital experiences.
Saturized
UX/UI Design Intern
2020–2021
Contributed to product design by creating wireframes, prototypes, and interface solutions for digital products. Collaborated with the team to improve usability and structure user experiences.
Freelance
Product & Visual Designer
2019–2021
Worked with various clients on websites, apps, and visual design projects. Delivered UX/UI design alongside branding materials such as logos, labels, and marketing graphics.
08
//Tools
Stack & Tools
FIGMA
PRODUCT & INTERFACE DESIGN
Primary tool for interface design, interactive prototyping, and building scalable design systems.
MAZE / DOVETAIL / LOOKBACK
UX RESEARCH & USER TESTING
Tools for conducting user interviews, usability testing, analyzing feedback, and turning research into actionable insights.
AMPLITUDE / MIXPANEL / GA4
PRODUCT & BEHAVIOR ANALYTICS
Used to understand user behavior, analyze conversion funnels, track engagement, and support data-driven design decisions.
MIRO / FIGJAM
RESEARCH & COLLABORATION
Used for user journey mapping, brainstorming, workshop facilitation, and collaborating with cross-functional teams.
JIRA / TRELLO / NOTION
PROJECT & PRODUCT MANAGEMENT
Tools for organizing design tasks, tracking product development, documenting decisions, and managing workflows.
ADOBE PS / AI / AE
VISUAL & MOTION DESIGN
Used for visual design, branding, illustrations, and motion graphics that support digital product experiences.
CHATGPT / CLAUDE / FIGMA AI
AI-ASSISTED WORKFLOWS
Used to explore ideas, speed up prototyping, organize research, and refine UX copy throughout the design process.
09
//FAQ
Concerns
Frequently
Asked Questions
How do I approach design problems?
WHAT COMES BEFORE VISUAL DESIGN?
HOW ARE DESIGN DECISIONS MADE?
HOW DO I VALIDATE AND TEST DESIGN IDEAS?
HOW DO I COLLABORATE WITH TEAMS?
WHERE AM I HEADING AS A DESIGNER?
Let'S WORK
TOGETHER
I design digital products that make complex flows feel simple.
Research-led UX
Clean UI craft
Systems thinking
01
//Approach
Three Phases
UI/UX DESIGN WITH STRUCTURE, CLARITY, AND STRONG VISUAL EXECUTION.
Clear UX, solid UI, and decisions that hold up in real-life constraints.
01
02
03
Discover and align
Figure out what matters, what doesn’t, and where things usually go wrong.
- Goals and constraints
- User journeys and edge cases
- Scope and UX direction
Design and build the system
Turn messy requirements into clean flows, structure, and interfaces.
- Information architecture
- Wireframes to prototypes
- UI, components, and states
Ship, support, improve
Make handoff painless, help implementation, and refine based on feedback.
- Specs and handoff
- QA and iteration
- Post-release improvements
02
//Portfolio
2021 - 2026
Latest
Portfolio
03
//Who Am I
More About
ME
I’M SARA MILENKOVIĆ, A UI/UX DESIGNER FOCUSED ON CREATING CLEAR AND INTUITIVE DIGITAL EXPERIENCES.
I ENJOY WORKING WITH MINIMALIST INTERFACES, STRONG TYPOGRAPHY, AND THOUGHTFUL INTERACTIONS.
I’ve worked on websites, iOS and Android apps, and SaaS platforms, from research, user flows, wireframes, and prototypes to final interface design. Alongside product design, I’ve also created logos, labels, brochures, and other visual materials for different brands.
04
//Services
Fast Delivery
how i can help
Web interfaces
Designing clean and intuitive web experiences.
Mobile applications
Creating mobile interfaces for real-life use.
User experience design
Turning complex ideas into simple user flows.
Interaction & Motion
Using motion to support usability and clarity.
Prototyping & Testing
Validating ideas before development.
05
//User-Centric Vision
Quote
Design is where usefulness meets aesthetics. Even in the age of AI, the goal stays the same, creating experiences that truly serve people.
06
//Stats
Fun Facts
Projects designed
Years in design
Digital products
Clients worked with
07
//Experience
2019–PRESENT
EXPERIENCE
Freelance
Product & Visual Designer
2026–PRESENT
Partnering with startups and growing teams to design digital products across web and mobile, with a focus on clear user flows, intuitive interfaces, prototyping, and polished UI. Translating ideas into usable, user-centered experiences through product thinking, research, and close collaboration with clients and developers.
HyperEther
Product & Visual Designer
2021–2026
Designing digital products across web and mobile platforms, focusing on clear user flows and intuitive interfaces. I work on UX research, product structure, and final UI to turn complex ideas into usable digital experiences.
Saturized
UX/UI Design Intern
2020–2021
Contributed to product design by creating wireframes, prototypes, and interface solutions for digital products. Collaborated with the team to improve usability and structure user experiences.
Freelance
Product & Visual Designer
2019–2021
Worked with various clients on websites, apps, and visual design projects. Delivered UX/UI design alongside branding materials such as logos, labels, and marketing graphics.
08
//Tools
Stack & Tools
FIGMA
PRODUCT & INTERFACE DESIGN
Primary tool for interface design, interactive prototyping, and building scalable design systems.
MAZE / DOVETAIL / LOOKBACK
UX RESEARCH & USER TESTING
Tools for conducting user interviews, usability testing, analyzing feedback, and turning research into actionable insights.
AMPLITUDE / MIXPANEL / GA4
PRODUCT & BEHAVIOR ANALYTICS
Used to understand user behavior, analyze conversion funnels, track engagement, and support data-driven design decisions.
MIRO / FIGJAM
RESEARCH & COLLABORATION
Used for user journey mapping, brainstorming, workshop facilitation, and collaborating with cross-functional teams.
JIRA / TRELLO / NOTION
PROJECT & PRODUCT MANAGEMENT
Tools for organizing design tasks, tracking product development, documenting decisions, and managing workflows.
ADOBE PS / AI / AE
VISUAL & MOTION DESIGN
Used for visual design, branding, illustrations, and motion graphics that support digital product experiences.
CHATGPT / CLAUDE / FIGMA AI
AI-ASSISTED WORKFLOWS
Used to explore ideas, speed up prototyping, organize research, and refine UX copy throughout the design process.
09
//FAQ
Concerns
Frequently
Asked Questions
01
How do I approach design problems?
02
WHAT COMES BEFORE VISUAL DESIGN?
03
HOW ARE DESIGN DECISIONS MADE?
04
HOW DO I VALIDATE AND TEST DESIGN IDEAS?
05
HOW DO I COLLABORATE WITH TEAMS?
06
WHERE AM I HEADING AS A DESIGNER?
Let'S WORK
TOGETHER
BASED IN novi sad
serbia
product Designer
+ graphic designer